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Point-of-Use Water Treatment Systems Market Global Forecast, CAGR, and Key Insights 2034

  • Writer: Anvi Toshniwal
    Anvi Toshniwal
  • Jan 6
  • 4 min read

Point-of-use water treatment systems are installed directly at water outlets such as kitchen faucets, under-sink locations, or countertops. These systems treat water at the point of consumption, ensuring improved quality and safety. They are widely used in residential and light commercial applications where compact, efficient, and cost-effective water purification solutions are required. The increasing demand for clean and safe drinking water is accelerating the adoption of these systems worldwide.

The Point-of-Use Water Treatment Systems Market in 2026 is witnessing strong growth globally due to rising concerns about water quality, increasing prevalence of water-borne diseases, and growing awareness regarding safe drinking water. According to Fortune Business Insights, the global point-of-use water treatment systems market size was valued at USD 26.37 billion in 2025. The market is projected to grow from USD 28.63 billion in 2026 to USD 54.45 billion by 2034, exhibiting a CAGR of 8.4% during the forecast period. Asia Pacific dominated the market with a share of 42% in 2025, supported by rapid urbanization and expanding residential demand.

Market Growth and Outlook

The market is experiencing steady growth due to rising disposable incomes, increasing health awareness, and growing urban populations. The expansion of smart homes and technological advancements in filtration systems are further enhancing market growth. The Asia Pacific region leads the global market owing to increasing population density, water pollution concerns, and growing adoption of advanced purification technologies in countries such as China, India, and Japan.

Market Drivers and Restraints

Market Drivers

  • Rising Incidence of Water-Borne Diseases: Increasing contamination of water sources has heightened demand for effective point-of-use water treatment solutions.

  • Growing Health Awareness: Consumers are becoming more conscious of water quality, driving the adoption of advanced purification systems.

  • Urbanization and Population Growth: Rapid urban expansion is increasing the need for reliable household water treatment systems.

  • Technological Advancements: Integration of smart features such as filter replacement alerts and improved filtration efficiency is supporting market growth.

Market Restraints

  • High Maintenance Costs: Advanced systems such as RO and UV filters require periodic maintenance and filter replacement, which can increase overall costs.

  • Environmental Concerns: Disposal of used filters and wastewater generation from RO systems pose sustainability challenges.

Market Report Coverage

The market report provides a comprehensive analysis of market size, growth trends, key drivers, restraints, opportunities, segmentation, regional insights, and competitive landscape. It offers detailed qualitative and quantitative insights to help stakeholders understand current market dynamics and future growth prospects.

Market Segmentation

By Product Type

Based on product type, the market is segmented into countertop filters, under-the-counter filters, faucet-mounted filters, pitcher filters, and others. Countertop filters hold a significant market share due to their ease of installation, affordability, and compact design. Under-the-counter filters are gaining popularity due to their high filtration capacity and space-saving design.

By Category

The market is segmented into RO filters, UV filters, gravity filters, and others. RO filters dominate the market owing to their ability to remove a wide range of contaminants, including dissolved solids and heavy metals. UV filters are widely used for effective microbial disinfection, while gravity filters are preferred in regions with limited electricity access.

By Application

Based on application, the market is categorized into residential and light commercial. The residential segment accounts for the largest share due to high household demand for safe drinking water. Light commercial applications include offices, restaurants, educational institutions, and small retail outlets.

By Distribution Channel

The distribution channel is divided into offline and online. Offline channels dominate the market due to strong dealer networks and consumer preference for physical product evaluation. However, online sales are growing rapidly, supported by increasing digital adoption and convenience.

Explore the full research report with detailed insights and TOC: https://www.fortunebusinessinsights.com/point-of-use-water-treatment-systems-market-102814 

Market Regional Insights

Asia Pacific holds the largest market share, driven by rising urban populations and increasing awareness of water purification. North America follows, supported by concerns over aging water infrastructure and quality issues. Europe shows steady growth due to strict water quality regulations and increasing adoption of advanced filtration technologies. Latin America and the Middle East & Africa are witnessing gradual growth due to improving living standards and growing focus on water safety.

Market Competitive Landscape

The global point-of-use water treatment systems market is moderately fragmented, with key players focusing on product innovation, expansion of distribution networks, and strategic partnerships. Leading companies operating in the market include:

  • A. O. Smith Corporation (U.S.)

  • Brita GmbH (U.S.)

  • Helen of Troy Limited (U.S.)

  • Pentair PLC (U.S.)

  • Culligan International Company (U.S.)

  • Unilever PLC (U.K.)

  • Panasonic Corporation (Japan)

  • LG Electronics (South Korea)

  • Best Water Technology Group (Austria)

  • Kent RO Systems Ltd. (India)

  • Coway Co. Ltd. (South Korea)

  • Katadyn Group (Switzerland)

  • Eureka Forbes Ltd. (India)

Future Market Scope

The future outlook of the point-of-use water treatment systems market remains positive, supported by continuous product innovations, increasing adoption of smart filtration technologies, and growing demand for sustainable water solutions. In February 2023, GE Appliances announced plans for a new distribution center in Greenville County to expand its South Carolina operations, reflecting growing investments in water treatment infrastructure.

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